New Motto exec’s tech key: focus on the user

On the wemlo side, Erickson will focus on improving the broker loan processing user experience by enhancing the existing loan processing platform. He’ll zero in on building technology product innovations for the mortgage brokerage channel including the wemlo Loan Brokering System (LBS). The LBS is built to provide brokers a complete, streamlined loan origination system and was initially released to a select group of Motto Mortgage network offices. That system provides benefits such as simplified broker and customer workflows, a transparent borrower portal, secure system of record, broker-specific disclosure packages, increased productivity and a dedicated software support team, according to the company.

Translated, about 60% of Erickson’s job will focus on technology, he said, with the rest on operational items.

Simplified platform

Erickson’s immediate attention is focused on broker processes.

“My goal is to create a seamless, easy-to-use broker experience … and make it easier for originators to originate,” Erickson said. “All the platforms out there today are omnichannel, and don’t provide that unique experience and they don’t simplify towards our target audience.”

The process to accomplish this, he said, starts with going first to the end users – the brokers – to understand what they truly need. That has long been the goal with the company’s LBS platform.